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Social Media 101
Social media marketing is the use of social media platforms to promote a business, brand, product, or service while building relationships with an audience. It involves creating and sharing content such as posts, videos, stories, and reels to engage followers, increase brand awareness, and encourage interaction.


Why Strong Branding Matters for Small Businesses using Social Media
Branding Is More Than a Logo When people think of branding, the first thing that comes to mind is often a logo. While your logo is important, it’s only one piece of a much larger picture. Branding includes your colors, fonts, tone of voice, messaging, and the overall experience people have with your business. Together, these elements create a powerful identity that communicates who you are and what you stand for. Building Trust Through Consistency A strong brand builds trust
Oct 3, 20251 min read
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